AEON 1% Club Foundation donated ¥63,624,224 in support of the AEON UNICEF Safe Water Campaign 2025

On Tuesday, August 12, 2025, AEON 1% Club Foundation (hereinafter, the Foundation) held a donation ceremony for the “AEON UNICEF Safe Water Campaign 2025” in Phnom Penh, Cambodia, and donated the donations and contributions from the Foundation to Cambodia and Laos.

In some areas, such as Cambodia, children are unable to attend school due to the time it takes to fetch water from distant locations. Furthermore, securing clean water is difficult, leading to the use of unsanitary pond water and groundwater containing substances that may be harmful to health.

The Foundation has been running this campaign since 2010, believing that safe water is the foundation for protecting children’s lives and supporting their healthy growth.

We conducted the following campaign and donated a total of 63,624,224 yen (around $433,153) through the Japan Committee for UNICEF, a public interest incorporated foundation, combining donations of 31,812,112 yen (around $216,576) from customers with a contribution of 31,812,112 yen (around $216,576) from our foundation. The cumulative donation amount to date has exceeded approximately 707 million yen (around $4,813,256) and has been used for the construction and maintenance of water purification facilities, and the installation and distribution of water to homes in depopulated areas, enabling over 640,000 people to have access to safe water.

Our foundation will continue to support children in both education and health, thereby contributing to the healthy development of the children who will lead the next generation.

AEON Group opened AEON Mall Phnom Penh in 2014, and currently 3 shopping malls are operated. AEON Group established AEON1% Club in 1990 which take 1% of the profit for sale operation to contribute to the society based on three pillars: “Nourishment Health Care Children” “Build friendships with other countries” and “Contributing to local development”.

AEON 1% Club Foundation will continue to work in order to create a future lifestyle that leads to a smile for young generation.

AEON UNICEF Safe Water Campaign Ceremony 2024

On July 22, 2024, AEON held the Safe Water Campaign collaborated with UNICEF at AEON Mall Sen Sok City under the presence of H.E Atsushi Ueno, Ambassador of Japan to Cambodia with the other honorable guest such as:

  • Mr. Phea Sinath, Director of the Technical Office of the General Department of General Affairs, Drinking Water of the Ministry of Industry, Science, Technology and Innovation.
  • Mr. Lim Min, Executive Director of the Water Supply Association in Cambodia.
  • Mr. Will Parks, Representative of UNICEF Cambodia.

Since 2010, AEON 1% Club Foundation has been running the AEON UNICEF Safe Water Campaign, which involves the installation of water supply facilities in collaboration with UNICEF to promote education and health care, as well as donation funds from all over Japan will be donated through Japan Committee for UNICEF.

In celebration of the above campaign, Mr. Mori, Chairman of AEON 1% Club said:

This year we have organized fund raising activities at AEON Group stores across Japan, with a total of approximately $ 150,000 (one hundred and fifty thousand dollars) raised by customers, and AEON Club 1% also donated the same amount as AEON Group. As a total of approximately $300,000 have been donated to Japan Committee for UNICEF. Since 2010, the total proceeds from this fund raising is about $ 3.5 million.

In Cambodia, AEON 1% Club Foundation has been implementing school construction projects since 2000 to provide proper educational facilities for Cambodians’ children. 151 schools have been built across the nation. In addition, AEON 1% Club Foundation has also offered scholarships to 221 Cambodian university students as well as some high school students have participated in “Asia Youth Leaders, a program to promote the international training of young leaders in Asia”.

AEON Group opened AEON Mall Phnom Penh in 2014, and currently 3 shopping malls are operated. AEON Group established AEON1% Club in 1990 which take 1% of the profit for sale operation to contribute to the society based on three pillars: “Nourishment Health Care Children” “Build friendships with other countries” and “Contributing to local development”.

AEON 1% Club Foundation will continue to work in order to create a future lifestyle that leads to a smile for young generation.

AEON UNICEF Safe Water Campaign