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Private Brand Category: 1 AEON Private Brand TOPVALU

TOPVALU is a lifestyle quality improvement brand that impress customers’ expectation. TOPVALU has been an AEON’s standard in delivering the best quality, safety and value to consumers across Asia.​ Our strict quality standards and monitoring systems ensure that we are able to deliver this extraordinary value day in and day out, giving you and your family the peace of mind you deserve.

TOPVALU

TOPVALU is AEON’s global flagship private brand initially launched in 1974 and renamed “TOPVALU” in 2000, developed in collaboration with AEON’s customers and AEON’s strict quality standards with the philosophy “to make customer’s daily lives more enjoyable.” TOPVALU quickly became the leading private brand in Japan in both sales and customer loyalty that is always with customer voices at its origin.

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